42ND RUNNING OF THE TECATE SCORE BAJA 1000 TO AIR ON NBC’S WORLD OF ADVENTURE SPORTS ON DECEMBER 19TH

FOR IMMEDIATE RELEASE

MEDIA CONTACT: Lauren St. Clair (207) 699-2360, Aura360

NEW YORK, NY: December 15, 2009 --- This year’s running of the Tecate SCORE Baja 1000 will air on the NBC network as part of the World of Adventure Sports series on December 19^that 2:00 p.m.ET/11:00 a.m. PT.

With amazing footage spanning from an unprecedented motorcycle rivalry, terrifying crashes, innovative POV and aerial shots and an attempt to continue a Baja legacy, the broadcast is sure to electrify even the most uncompromising of Baja fans.

The broadcast will also be distributed on ESPN International, Universal HD and long form video will be available on hulu.com.

Additionally, two DVD’s will be generated from this year’s race. The official race broadcast, and the “Baja Unlimited II: Director’s Cut”, a comprehensive DVD special due out in early 2010. Narrated by legendary SCORE President Sal Fish and racer Cameron Steele, the DVD will feature some of the most compelling never seen before SCORE footage from the past 4 years in addition to behind the scenes highlights from the 2009 race. Viewers will be given an inside look at the people and moments that have made the SCORE Baja 1000 an international spectacle.

For a sneak preview of scenes from the broadcast and more be sure to visit www.thebajaunlimited.com, the BajaUnlimited page on YouTube and become a fan of the BajaUnlimited on Facebook.

About Aura360

Aura360 specializes in animating client brands through innovative event and media properties and related marketing ventures. Aura360’s services are structured into three operating units; Ownership & Ventures, Client Property Development & Management, and Productions. Allied business 360 Productions provides global video production services.

To learn more, please visit aura360.com or 360Productionsgroup.com

About SCORE

SCORE International, founded in 1973 by the late Mickey Thompson and headed by Sal Fish since 1974, continues today as the premier sanctioning body worldwide in the sport of desert racing. SCORE races feature 17 Pro and two Sportsman classes for cars and trucks in the U.S. with 10 additional Pro and three more Sportsman classes for motorcycles and ATVs competing in the races in Mexico. For more information, contact SCORE at its Los Angeles headquarters 818.225.8402 or visit the official website of the 2009 SCORE Desert Series at www.score-international.com.

To learn more, please visit score-international.com

About World of Adventure Sports

The World of Adventure Sports is an Emmy award winning action-adventure sports series airing on the NBC Sports network, hosted by Pat Parnell. The show features an array of adrenaline-inspired feats and adventurous sporting events from around the world. Anchor events are complemented by behind-the-scenes features on athletes, expeditions and the world of action-adventure sports.

To learn more, please visit worldofadventuresports.com