2008 SCORE BAJA 500 WINS XTREMEY AWARD FOR BEST BROADCAST COMPETITION

FOR IMMEDIATE RELEASE

MEDIA CONTACT: Lauren Panarese St. Clair (207) 699-2360, Aura360

2008 SCORE BAJA 500 WINS XTREMEY AWARD FOR BEST BROADCAST COMPETITION

Coverage of race considered one of the most epic in Baja history garners industry recognition

PORTLAND, Maine, April 29, 2009--- The broadcast of the 2008 SCORE Baja 500 was awarded the Xtremey Award for Best Broadcast Competition on Tuesday night at the Shark Club in Costa Mesa, California. Coordinating producer Stephanie “Sam” Haber was on hand to accept the award for Aura360 Ventures, the Executive Producers of the broadcast. “It is a great honor for us to be recognized by the off road industry. This award is one that we share with Sal Fish and SCORE International, our sponsors and of course the fans that voted for our broadcast” said Rufus Frost, Managing Partner at Aura360 Ventures and its video production affiliate 360 Productions.

The race coverage of the 2008 SCORE Baja 500 was filmed in conjunction with Aura360’s video production arm, 360 Productions and returned to the majestic Baja Peninsula to chronicle the 40th running of the Tecate SCORE Baja 500. In an unprecedented race to the finish the sport’s most tested veterans were challenged by a young contender in one of the most compelling conclusions in recent memory and one in which the difference between first and second place honors was decided by seconds.

Exclusive video clips and the official DVD of the Xtremey winning broadcast are on sale now in the store at www.thebajaunlimited.com

About Aura360

Aura360 was founded to animate client brands through the creation and development of emerging sports properties. Aura360's content marketing and management expertise is structured into three units; Properties Ownership, Property Management and Representation and Consulting. The Property Ownership division features the Jeep® World of Adventure Sports, The Baja Unlimited®, The Transit Chapters™, and Calculated Risk™. Clients of the Property Management & Representation and Consulting Divisions include Men's Health, Teton Gravity Research (TGR) Red Bull, SCORE International and MSG. www.aura360.com

About 360 Productions

360 Productions is a specialized video and event production company that spans the globe capturing emerging sports, special event and brand content for multimedia distribution. Services include global field production, post production, TV packaging, digital archive, DVD and multimedia content distribution. www.360productionsgroup.com

About SCORE

SCORE International, founded in 1973 by the late Mickey Thompson and headed by Sal Fish since 1974, continues today as the premier sanctioning body worldwide in the sport of desert racing. SCORE races feature 17 Pro and two Sportsman classes for cars and trucks in the U.S. with 10 additional Pro and three more Sportsman classes for motorcycles and ATVs competing in the races in Mexico. For more information, contact SCORE at its Los Angeles headquarters 818.225.8402 or visit the official website of the 2009 SCORE Desert Series at www.score-international.com.

About the Xtremey Awards:

The Impact Xtremey Awards has become a highly anticipated annual tradition in motorsports. It is an evening filed with anticipation, fun, and excitement, and one which leaves a lasting impression on all who attend. The Xtremey awards were created to recognize the contribution videos have made to the extreme sports industry and to applaud the artistic endeavors of their creators.

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